For the 2024 Agency of the Year event in Canada, we made a little film called ‘Sad Boy’ to keep ourselves extra-specially humble.
Because, in this industry, we sometimes need a reminder that we should take the work seriously, but never ourselves.
Creative Direction / Art Direction
Agency: Ogilvy Toronto
Chief Creative Officer: Francesco Grandi
Group Creative Director: Fernando Hernandez
Copywriter(s): Francesco Grandi, Phil Gull
Art Director(s): Fernando Hernandez, Pedro Munari
Producer: Jaclyn Garfinkle
Production House: Merchant
Director: Jason Jeffrey